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SKILLS + SERVICES

I Apply Strategic Design Solutions

Versatile human centred design expertise for projects of any scale

  • User experience and interface design that solves complex problems. I create intuitive digital experiences through research driven design that balances user needs with business objectives.

     

    • - User research & usability testing

    • - Information architecture & wireframing

    • - Interface design & prototyping

    • - Interaction design & micro animations

    • - Usability audits & optimisation

  • End to end product design from concept to launch. I work with cross functional teams to define product strategy, design user centred solutions and guide implementation.

     

    • - Product strategy & roadmaps

    • - User journey mapping & personas

    • - Feature definition & prioritisation

    • - Design systems & component libraries

    • - Cross functional collaboration

  • Holistic service design for enterprise environments. I map customer experiences, identify pain points and design solutions that work within regulatory and technical constraints.

     

    • - Customer journey mapping

    • - Service blueprinting & process design

    • - Digital transformation strategy

    • - Organisational design alignment

    • - Cross functional team facilitation

  • Strategic brand positioning that drives growth. From technical to lifestyle brands, I create cohesive experiences that connect with audiences and deliver measurable results.

    • - Brand positioning & strategy

    • - Multi channel experience design

    • - Content strategy development

    • - International market adaptation

    • - Launch strategy & implementation

  • Pioneering user experiences for cutting edge technology. I make complex innovation accessible through intuitive design for blockchain, AI, voice interfaces, and emerging platforms.

     

    • - Blockchain/Web3 interface design

    • - AI system transparency & explanation

    • - Voice experience design (VUI/VXD)

    • - Complex system simplification

    • - Technology adoption strategy

  • Scalable design frameworks that ensure consistency and efficiency. I build comprehensive systems that unify teams, accelerate development, and maintain quality at scale.

     

    • - Component library development

    • - Design token architecture

    • - Documentation & guidelines

    • Cross platform consistency

    • - Team adoption & training

  • Strategic organization and structure of digital experiences. I create logical, intuitive pathways that help users find what they need while supporting business goals.

    • - Site mapping & content strategy

    • - Navigation design & taxonomy

    • - Search & findability optimisation

    • - Content modeling & organisation

    • - User flow optimisation

  • Creative direction and visual identity across all mediums. Designs that strengthen brand recognition and enhance user engagement through digital products, packaging, physical spaces, and marketing assets.

     

    • - Visual identity & style guides

    • - Creative direction & art direction

    • - Typography & color systems

    • - Iconography & illustration

    • - Marketing & campaign visuals

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